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Senior High School ยท WASSCE style

Business Management

Question 1

1Free samples, discounts and competitions are forms of

Easy
Question 2

2Advertising that gives facts about a new product is

Easy
Question 3

3A middleman who buys goods in bulk from manufacturers and sells in smaller quantities to retailers is a

Easy
Question 4

4Extension strategies in the product life cycle aim to

Hard
Question 5

5The four Ps of marketing are product, price, promotion and

Hard
Question 6

6A name, symbol or design that identifies a firm's product is a

Easy
Question 7

7The Boston Matrix classifies a product with high market share in a low-growth market as a

Hard
Question 8

8The four Ps of the marketing mix are

Easy
Question 9

9The stage of the product life cycle with the highest sales is

Hard
Question 10

10Sales promotion techniques include

Easy

Demo questions written by Otisam in the style of the WASSCE. They are not WAEC past questions.